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February 22, 2017

The Inclusive Innovators: A Report on Joining Sustainable Business & Sustainable Development

A recent report from the Institute for Business in the Global Context (IBGC) at The Fletcher School at Tufts University, “The Inclusive Innovators” applies the strategies, lessons, and insights from well-known global companies to identify ways businesses are joining sustainable business with the UN Sustainable Development Goals (SDGs).  Part of IBGC’s […]
February 21, 2017

BRINGING FOOD SAFE TECHNOLOGY IN GUATEMALA: FAIR-FRUIT & INSPIRAFARMS

Guatemala is now positioned as the world’s third-largest exporter of peas, and indigenous farmers living in the highlands produce 99 percent of these peas. Guatemala’s participation in the global fresh vegetables and fruits market has required a rapid technological adaptation to changes in food safety requirements. When implemented, these technological […]
February 20, 2017

Listening to consumers is putting consumer voice at the heart of the social enterprise model

If Apple and Samsung do it, can social enterprises do it too?  Sophisticated consumer intelligence is regarded as the preserve of the large corporates and the tech giants that have terabytes of browsing and transaction history and teams for market research.  But this month’s theme on the Hub shows a […]
February 20, 2017

Financial diaries of 1,000 women and men give clear directions for shifts in financial services provision

Consumer intelligence is often based on ‘quick and dirty’ feedback from as many consumers as possible, minimising the burden on them, and focusing on their attitudes.  Our Editor’s Choice this month is a fascinating contrast: it summarises findings from ‘financial diaries’ collected in 3 countries, covering around 1,000 women and […]
February 17, 2017

Understanding consumer choices to drive sales and repeat adoption of nutritious products

The nutrition sector is full of experts who understand what the human body needs for health.  But the customers tend to be mums buying food for their families, and what they want may be quite different.  Nowhere is insight into consumer purchasing decisions more essential than in nutrition. In January […]
February 17, 2017

Why listening is the core of impact measurement

Over the last 10 years, impact investing has attracted considerable attention. Today there are hundreds of impact investors putting their money behind companies that aim to deliver a social and financial return. For those of us working in this sector, these are exciting times. However despite our collective name – […]
February 16, 2017

Building customer-centric cultures

Every day, more than 5 million new cellphones are sold. That’s more than 10 times the number of babies born each day. We are barrelling towards a world where a cellphone will be in every pocket by 2020, and a smartphone in every pocket soon after that. This revolution is […]
February 16, 2017

How d.light creates a delightful customer experience

In 2006, Sam Goldman and Ned Tozun set out to eradicate kerosene as a source of light in the developing world. As a Peace Corps volunteer in Benin, Sam witnessed the damage kerosene could do when an overturned lantern created a fire that nearly killed his neighbor’s son. They also […]
February 16, 2017

How technology enables customer-centricity for social enterprises

We’re collectively more aware than ever that listening and responding to customers is the key to successful businesses. Or as Harvard Business Review put it in Autumn of last year, “the new source of competitive advantage is customer centricity: deeply understanding your customers’ needs and fulfilling them better than anyone […]
February 16, 2017
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Interview: Dr. Consulta, improving services through customer feedback

As a part of our February 2017 theme on consumer insight we spoke to Jorge Tung, Chief Product Officer at Brazilian inclusive business Dr. Consulta.   What does your business offer to your clients? What is the core value proposition? Dr. Consulta are a network of medical centres that provide […]